H&R Consultants

Kumamoto City

The Reborn Town of Hitoyoshi Kuma

Since the 2020 Kyushu floods brought record-breaking heavy rains down on Kumamoto prefecture, the Council for Tourism Advancement in Hitoyoshi-Kuma has been working to bring tourism back to the area. One of these efforts has centered on Hitoyoshi Kuma. Dubbed a reborn town, it is returning from the disaster stronger than ever, with plenty to offer visitors. 1. Hot Springs Hitoyoshi Kuma is most famous for its hot springs. There are around 50 facilities in the town, both within traditional inns and in public bathhouses. The water contains bicarbonate, which makes it alkaline — a quality that is said to beautify the skin. Historically, military commanders used these hot springs to soothe their injuries and recover from fatigue. 2. Cultural Exchange The cultural exchange facility in the town is called Ryukinka no Sato. Its mission is to develop the town through local food culture, which it does by holding cooking demonstrations with irori: a traditional sunken hearth. Attendees enjoy meals made from ingredients produced in the region, such as sweet potatoes, shiitake mushrooms, and soybeans. These events are suitable for people with a range of diets, including vegans — there is freshwater eel made from tofu and mozzarella cheese made…

Have a Question?
Contact Us!

For urgent inquiries during business hours in Japan, please call us directly on one of the telephone numbers listed on the contact page
Contact Us